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Feb 21, 06:46 PM
Category Branding, Experimental, Motion  

My final MA project. In short, I created a proposition for a new animation television channel aimed at a 15+ audience, and then developed the branding for it. The ‘Flux’ name stemmed from the idea of animation being phases of motion – a state of flux being in constant change. This one core idea formed the basis for all visual manifestations of the brand.

(September 2004)